Exceptional know-how

Thanks to its exclusive and innovative expertise, exceptional winemaking and aroma-extraction techniques, and the meticulous selection of only the finest press juices, Maison Laurent-Perrier crafts wines of remarkable distinction — most notably the prestigious Grand Siècle and Alexandra Rosé cuvées.

Elegant, authentic, and driven by epicurean values, the brand shares its unique range of champagnes with the world, exporting to over 160 countries.

The Distinctive Laurent-Perrier Style

Freshness, elegance, and purity… It’s in the spirit of Laurent-Perrier’s signature champagne style that we designed its sonic identity — in close collaboration with the family that has owned the Maison for over 85 years.

The musical creation embodies the soul of the House: timeless, joyful, and hedonistic.

A Taste of Pure Pleasure

An exquisite blend of violins, viola, and cello — a string quartet plucked (pizzicato) for freshness and bowed for roundness — with a touch of mandolin for pleasure and a hint of crystal to evoke brightness. This is the sonic identity of Maison Laurent-Perrier.

A unique and exclusive composition for this iconic, centuries-old brand.

Sonic identity

Main version

Sonic signature

Short version

Applications

The Laurent-Perrier sonic signature accompanies the animated logo

In harmony with the logo animation, the Laurent-Perrier sonic signature leaves a delightful, fresh, and refined impression—just like the Maison’s wines.

The purity and absolute elegance of the blends are perfectly evoked by the music.

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