A bridge between humans and space

A bridge between humans and space

Discover Ariane group's sound identity : Modern sounds, creative breath, an inspiring sonic identity


Our agency Dissonances created for Ariane Group a dreamy, inspiring and deeply human sound identity. Staring at the stars, we worked on modern but also space-based sounds. We gave breath and emotion to our composing and orchestration. We wanted to express fascination for space, excitation which accompanies Ariane's launches and the progress brought by this kind of new technologies. This sound identity is set on each of Ariane's and its' seven entities' communication channels and tools.
It comes to complete the branding work led by brio by Carré Noir Agency. It's a true source of pride for our agency.