accompanies ORPI's TV campaign
with a music
declined on an important advertising
device : a three format movie which lasts 23, 30 and 40 secondes but also six billboards.
A corporate music which underlines narration and fits perfectly the movie's emotional dimension. It's very soft and intimate at the beginning and goes crescendo until we recognize ORPI's sound signature : an impacting, and distinctive audio branding.
This sound identity comes completing and reinforcing ORPI's restructuring work led by the agency Carré Noir.